Using official assets, we created an engaging experience where readers could “collect” hidden Pikmin by hovering over them, unlocking a full-artwork takeover and trailer once all characters were found.
I led the design process, working closely with our developer to plan and test the interactive mechanics. I produced and refined assets that balanced engagement with strict adherence to Nintendo and Pikmin brand guidelines.
The result was a playful, immersive campaign that combined strong branding with interactive storytelling.